Friday, July 3, 2009

Best Practices for AYG 2009

These best practises are some very good ideas of marketing and attracting the attention of people. Here are some of the things that I have noticed, which are done especially well by the organisers:

· Concessions for children and senior citizens, which would encourage people of these groups to attend or participate in this event.

· Cute and useful merchandises which will definitely attract kids as well as parents.

· Event dates are spread out rather evenly to minimize chances of clashing of events.

· Theme song: Asia's Youth, Our Future. Music and lyrics totally brings out the gusto of this event

· Official Mascot: Frasia (pronounced as Fra-sher) meaning 'Friends of Asia'. It is the embodiment of the values and spirit associated with Olympism - friendship, respect and excellence. It also constitutes a spirited representation of young hearts and minds in pursuit of sporting excellence.

No comments:

Post a Comment