These best practises are some very good ideas of marketing and attracting the attention of people. Here are some of the things that I have noticed, which are done especially well by the organisers:
· Concessions for children and senior citizens, which would encourage people of these groups to attend or participate in this event.
· Cute and useful merchandises which will definitely attract kids as well as parents.
· Event dates are spread out rather evenly to minimize chances of clashing of events.
· Theme song: Asia's Youth, Our Future. Music and lyrics totally brings out the gusto of this event
· Official Mascot: Frasia (pronounced as Fra-sher) meaning 'Friends of Asia'. It is the embodiment of the values and spirit associated with Olympism - friendship, respect and excellence. It also constitutes a spirited representation of young hearts and minds in pursuit of sporting excellence.
Friday, July 3, 2009
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